Certificate in Customer Relationship Management

Objectives: This course aims to equip students with the skills to identify the role of relationship in marketing and marketing strategy, list the opportunities and limitations of customer relationship management, differentiate between customer relationship management and relationship marketing and demonstrate the basic knowledge and characteristics of customer relationship management.
4.2 (48 rating)
120 students

S$545.00 / Month

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What You Will Learn

Prepare for a career in Customer Relationship Management

Potential Career Opportunities

Customer Service Manager

Customer Relationship Manager

Customer Relationship Specialist


Median SG salary for Managers


SG Managerial Job Opportunities

Course Structure

  • Foundations of Relationship Marketing
  • Planning Customer Relationship Management Programs
  • Relationship Development
  • Relationship Oriented Organization
  • Introduction to Customer Relationship Management
  • Development and Implementation of Customer Relationship Management Strategies
  • Customer Relationship Management System
  • Future Outlook for Relationship Marketing
  • Drivers of Relationship Marketing


  • Examination (5th and 7th Lesson)  90%
  • Class participation 10%

Entry Requirement

Course Completion & Certification

  • Upon completion of the course, those who fulfill the required attendance and pass all the assessments will be awarded a Certificate in Principles of Management


  • Total Duration: 1 Month
  • 3 hours per lesson, 2 lessons per week
  • No lessons are conducted during public and school holidays
Class Timeslots
  • Choose either one of the following classes
Tuesdays & Thursdays

7pm – 10pm


9am – 12pm OR

1pm – 4pm

*Please reach out to our education consultant regarding your preferred schedule


For more information

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